SmadaNek on Election Bang for the Buck
Ken has a post on the candidates’ electoral spending rates,
Applying the same marginal cost per vote model to Corzine, this gets really interesting. Corzine spent about $23 million more than McGreevey, for 72 thousand fewer votes, yielding a marginal rate of negative $317.53 per vote. If he spent the same additional $83 million as Forrester, he would lose 262,000 votes, giving Forrester a significant margin. The break-even point in this model comes in at about $36 million in additional spending.
Makes you pause to think about the former Goldman Sach’s CEO, doesn’t it?